Recognizing the most elite Instore Marketing and Shopper activation solutions with the Shop! Global Awards

MONTCLAIR, NJ – The most innovative instore marketing and shopper activations worldwide are shaping the future of the Shopper experience In-store.

Shop! Association announced the winners of the 2026 Global Awards during a live awards ceremony at Shop! MarketPlace in New Orleans, LA on May 6th.

Celebrating the ultimate point-of-purchase In-store activations, the Shop! Global Award competition welcomes gold award-winning projects from Shop! / POPAI programs from around the world.

"The winners of the Shop! Global Awards represent the best of the best worldwide, setting the standard for excellence and innovation to elevate the shopper experience In-store." said Leo van de Polder, SMP, MaRC, Global Development Director, Shop! Association.

A panel of 13 judges throughout the world analyzed over 86 design entries to select winners across 27 main categories. Judging criteria was based on objective, actualization, design elements, manufacturing process and life expectancy.

The 2026 Shop! Global Awards were presented to the following winners:

Alcohol and Tobacco > Permanent

Submitted by Score Group

Corona 100 Years Toolkit      

Produced for: AB InBev

Country: Brasil

Alcohol & Tobacco > Temporary                           

Submitted by Razzo Latam                  

Corona "100 year celebration"          

Produced for: AB InBev                       

Country: Argentina

Beauty & Cosmetics > Permanent                

Submitted by Intuospace                     

Trinny London at Emporium             

Produced for: Trinny London                           

Country: ANZ

Beauty & Cosmetics > Temporary                

Submitted by Micropack Americas      

Automatic Display Lux Paris                         

Produced for: Unilever                         

Country: Brasil

Category Management                       

Submitted by Grupo Basicos SA

Colgate - Category Oral care                         

Produced for: Colgate Palmolive Argentina    

Country: Argentina

Consumer Electronics > Permanent             

Submitted by The Valley Group

Ninja Data-Led Displays                                 

Produced for: Shark Ninja                           

Country: UK

Department Store Design                 

Submitted by RDC                               

SKIMS                                                  

Produced for: SKIMS                                       

Country: USA

Digital, Mobile & Interactive Media  

Submitted by Outform             

Intel AI Experience                              

Produced for: Intel                                            

Country: UK

Field & In-Store Promotion               

Submitted by: Rengo Co., Ltd.

Juice Marche Pen Case and Vending Machine-Style Display         

Produced for: Pilot Corporation           

Country: Japan

Food Retailers & Hospitality Design             

Submitted: Estúdio Jacarandá’

BOB´S Concept Store                                     

Produced for: Bob´s                                         

Country: Brasil

Food, Grocery & Convenience > Permanent            

Submitted by: Grupo Basicos SA

Mondelez OREO - Glutten Free Fourways      

Produced for: Mondelez International         

Country: Argentina

Food, Grocery & Convenience > Temporary   

Submitted: POS Media Czech Republic, s.r.o.

Premium Shop-in-Shop Display - Magnum    

Produced for: The Magnum Ice Cream Company

Country: Czech Republic

Healthcare > Permanent                   

Submitted by: The Valley Group

Shark Beauty Data-Led Displays                           

Produced for: Shark Ninja                                

Country: UK

Healthcare > Temporary                   

Submitted: POS Media Czech Republic, s.r.o 

Purina Gourmet “Red Carpet” Cat Shop-in-Shop                

Produced for: Nestlé Česko s.r.o

Country: Czech Republic

Innovation > Concepts

Submitted by: THE LED         

VEX: Where Toll Plazas Become Media Platforms               

Produced for: Vex                                            

Country: Brasil

Innovation > Prototyping                  

Submitted by: The Valley Group

Ninja Data-Led Displays                                 

Produced for: Shark Ninja                               

Country: UK

Mass Merchants, Non-Food > Permanent      

Submitted by: Adm Indicia       

Mr Muscle Drain Tray Moments of Wow       

Produced for: SC Johnson Ltd                         

Country: UK

Retail Marketing Campaign               

Submitted by: WELLEN A.S                            

Quadrio, Kafka in Motion                   

Produced for: CPI Národní, s.r.o.                   

Country: Czech Republic

Service Retailer > Permanent                        

Submitted by: The Group                    

New Volkswagen Tera Launch                      

Produced for: Volkswagen                               

Country: Brasil

Service Retailer > Temporary                        

Submitted by: D2C                               

Trouble & Trix - The Purrrfect Match            

Produced for: Masterpet                                   

Country: ANZ

Signage & Graphics > Temporary                 

Submitted by: POS Media Czech Republic, s.r.o.

Illuminated Shelf Stopper for Proud Brand                    

Produced for: Plzeňský Prazdroj, a. s.

Country; Czech Republic

Specialty Store Concepts                              

Submitted by: Outform            

Intel AI Experience                              

Produced for: Intel                                            

Country: UK

Store Fixture & Elements                  

Submitted by: Intuospace                    

Trinny London at Emporium             

Produced for: Trinny London                           

Country: ANZ

Student Design Award                        

Submitted: Unisul                                 

TWIST & UNLOCK                         

Produced for: Mondelez International

Country: Brasil

Sustainability                                       

Submitted: TRUSTED Implementation Ltd.     

CC_Creation_AI_Sustainable display           

Produced for: Coca-Cola HBC                         

Country: Hungary

Toys, Sport & Fashion > Permanent             

Submitted by: The Royal Group

tonies® Target 3-Module Push Button Demo Unit               

Produced for: Tonies US, Inc.                         

Country: USA

Visual Merchandising & Window Dressing Submitted by: Brandworks Comunicacao        Trident X Gamers Oxxo Store

Produced for: Mondelez Brazil

Country: Brasil

The 2026 Shop! Global Award Winners were selected by the following judges:

Tara Haase-Hieminga                         

Mondelez - USA                                               

Global Shopper Experience Lead

Tiffany Pieja                                         

Hershey - USA                                                 

Senior Manager, Permanent Merchandising

Janet   Kirkbride                                   

Tiger Brands - South Africa                             

Customer Marketing, Strategy, and Capability Director

FELIPPE Magalhaes                            

Am Bev Brasil                                                  

National Trade Marketing Manager

Michaela Bernatova                             

Nestle Czech - Republic                                  

Commercial Development Manager

Martina Misikova                                  

Stock Pilzen Czech Republic                          

Trade Marketing Team Leader OFF CZ

Tamás Harmati                                    

Coca Cola - Hungary                                       

Marketing Execution Lead

Diego   Buonanotte                              

La Anonima - Argentina                                   

Visual Communication Coordinator

Andy Boris Bodly                                  

Boots – UK

Marketing Operations

Camila Pereira                         

BH Supermarkets - Brasil                                

Marketing Manager

Petr Rezabek                                       

CEWE Czech Republic                                    

Chairman of the Board of Directors of CEWE Color

Steve Lister                                          

Steve Lister Sustainability Consultant              

Owner

Sebastian Villalobos Moltedo              

Shop! Chile                                                       

Managing Director

Shop! MarketPlace, held at the Ernst N. Morial Convention Center in New Orleans, LA on May 5-7, brought together retail creators, manufacturers, suppliers, brands, retailers, design firms and consultants in a collaborative environment to discover retail solutions, discuss emerging trends and build strategic partnerships.

“We're extremely grateful for our expert panel of judges and the outstanding submissions from contestants around the world. The success of these competitions would not be possible without the creativity, dedication and support of everyone involved,” said Murray Kasmenn, Executive Director of Shop! Association.

For a full list of the 2026 Shop! Global Award winners, visit https://shopassociation.org/awards/.

About Shop! Association

Shop! Association (shopassociation.org) is the only not for profit global retail trade association dedicated to creating the shopping experience and is the catalyst for progressive evolution In-store. Shop! represents companies and affiliates worldwide from 32 countries. The association brings value to the global retail marketplace through connecting, networking, recognition, research and education programs, events and industry awards while also offering business-focused content, support and resources to retailers, brands, designers, producers and suppliers throughout the industry. The OMA Awards, Shop! Design Awards and Shop! Global Awards are owned by Shop! Association, and are part of the Shop! Awards program. Learn more at shopassociation.org.

About SmartWork Media

SmartWork Media is dedicated to the idea that business media should strive to inform, excite and inspire business readers, and that a good business magazine can (and should) have the energy and compulsive readability of a top consumer publication. The company publishes INSTORE, INVISION, PETS+ VMSD, Signs of the Times, Big Picture and Screen Printing, as well as its respective websites and events — The INSTORE Jewelry Show, The International Retail Design Conference (IRDC), Shop! Ideation, Shop! MarketPlace, and INVISION MATCH!. Learn more at smartworkmedia.com.